Saturday, May 5, 2012

Comic book giveaway to draw in the crowds

Stand back Superman, Iceman, Spiderman, Batman and Robin, too.

CHRIS GARDNER
FREE FOR ALL: Chris Lander, of Mark One Comics and Games in Hamilton, is unpacking thousands of comics to give away on international Free Comic Book Day.
PETER DRURY/ WAIKATO TIMES

FREE FOR ALL: Chris Lander, of Mark One Comics and Games in Hamilton, is unpacking thousands of comics to give away on international Free Comic Book Day.

Stand back Superman, Iceman, Spiderman, Batman and Robin, too.

Saturday is Free Comic Book Day and Chris Lander, owner of Mark One Comics and Games in Victoria St, Hamilton, has just received a shipment of 4000 comics which he plans to give away to punters.

"That's 2000 more comics than last year," said Mr Lander, who is still catching his breath following the rush from last month's Armageddon Expo at Claudelands Events Centre.

Saturday is about kickstarting a reading habit in the young as well as a means of reconnecting with the simple joy of reading a fun story. Everybody who turns up can choose three free comics.

The event is usually tied to the debut of a big comic book-based movie. This year it's timed to coincide with the release of The Avengers.

"We are coming off one of the best years in comic publication in quite a while, largely based on DC's big relaunch but not solely," Mr Lander said.

"Mark One is seeing the continual growth of the graphic novel format and witnessed the periodical format bounce back after quite a few years of decline.

"Although we have lost a couple of customers to digital comics I can definitely say, so far, it has been more positive with digital's bigger reach and easy delivery spreading the word to a bigger audience – and that audience has been turning up at Mark One Comics."

Small press publisher Archaia, known for producing beautiful comics in high quality formats like Mouse Guard, Okko and Rust, are offering the first hardcover book in Free Comic Book Day history.

"Marvel Comics are on the cusp of what will be one of their best years, thanks to the new Avengers movie, so look for lots of Avengers as well as Spider-Man ... and lots more."

Mark One, celebrating 23 years in Hamilton this year, is using the event to hold a 23 per cent sale on selected items. 

- © Fairfax NZ News

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